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Words Count: ‘Words have meaning, type has spirit’
James Bond has a license to kill. Rock stars have a license to be (or get away with being) outrageous. Graphic designers have a license to create eye-catching visuals that grab people’s attention. Maybe not a real “license,” but it’s their artistic responsibility to design company brand material that makes the product or service easily understandable, identifiable and memorable — that ultimately draws in the public. If not, they won’t be in business very long and neither will their clients.
Fruit Cove resident Cheryl Mayo, one half of the Mayo Media design agency team, says it best when describing her company, “Your success is our success.” “At Mayo Media our goal is to be your partner. We only do well if you do well. We pride ourselves on availability and responsiveness.” (Read the full article at Jacksonville.com)
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